3:16 Lure Company Releases Exclusive HBC Wake Jr. Swimbait

July 18, 2008

The HBC and 3:16 Lure Company are pleased to announce the release of an exclusive HBC Wake Jr. swimbait, available only through the HBC website. The bait features a white with smoke back color scheme similar to popular HBC Special Huddleston Deluxe 8-inch swimbait, which made it debut last month.

"When Ken and Ron asked me to come up with a bait exclusively for the HBC, I suggested the Wake Jr. in an exclusive color because it is my hottest selling bait," says Mickey Ellis, President and CEO of 3:16 Lure Company. "And when I saw the HBC Special Huddleston Deluxe, I knew that this was the perfect color for the HBC Wake Jr. There's no doubt in my mind that this bait will catch fish everywhere," adds Ellis.

"Mickey Ellis is one of the best lure makers on the planet," says Ken Huddleston, co-founder of the HBC and owner of Huddleston Deluxe, Inc. "There are very few guys out there who go to the lengths that Mickey does to assure that his baits are perfect in every way. Every true swimbait enthusiast needs one of these new HBC Wake Jr. swimbaits in their arsenal," Huddleston adds.

The new HBC Wake Jr. swimbait sells for $89.99 and, as noted, is only available through the HBC website store at: http://www.heavyweightbassclassic.com/HBCStore.aspx.

(Click here to order)